Facebook Tips

Creating an ad schedule for Facebook Ads can be difficult. However, all you have to do is select “Rules” and create a new rule to “turn off” campaigns when the ads should stop and “turn on” campaigns when the ads should start!

Using carousel ads will allow your audience to interact with your ads while displaying 10 of your best ad creatives. Carousel ads have 72% higher interaction rates.

Although it may seem more beneficial to apply-auto recommendations in order to optimize your campaign,

BUT...

Auto recommendations will combine audiences for no reason, increase your budget without your permission, and potentially add music to your ads.

Avoid putting too much text within your lead form ads. these should be short and sweet. The longer a lead has to read the more likely they are to leave the ad.

Lead forms are an amazing way to receive customer data. You can select email, address, phone number, and more! You are much more likely to get a lead if you ask only for email and phone number.